HP 2018 Inkspiration Awards Features
Learn more about HP's Inkspiration 2018 award-winners.
Teen conference captivated by notebooks personalized with invisible ink Hemlock Printers of Canada received an HP Inkspiration 2018 award for use of personalization with invisible ink on notebooks produced for a teen conference.
The British Colombia-based print service provider was challenged to create a notebook that would engage teens at a conference. The book had to be cool enough to interest them to take notes. Using an HP Indigo 7900 Digital Press with personalization and HP Indigo ElectroInk Invisible Red, Hemlock printed 100 notebooks for Glass Canvas Media.
When students saw the notebooks personalized with their names and images in invisible ink, they continued to scour over every page with UV flashlights looking for hidden messages and images, sharing with their peers.
The notebooks won the HP 2018 Inkspiration award for collateral.
Anstadt Communications received an HP Inkspiration 2018 award for a set of 15 recipe cards for classic gin and vodka cocktails. The high-end boutique company Ellicott and Co. wanted to create a gift item that would appeal to young, hip consumers. It needed the product on a tight deadline, and premium digital printing was the solution. The gift, sold for $25, is an eye-catching, multisensory piece.
Thanks to the success of the item, additional sets of cocktails recipes were developed.
The job was printed in 200 sets on the HP Indigo 7900 and 12000 Digital Presses using 80# & 130# Blazer Satin Cover in CMYK with silver foil enhancements on a Scodix.
“Elegant design and excellent illustration. Individual cards well thought out,” noted judge Elizabeth Gooding.
The cards won the HP 2018 Inkspiration award for custom products.
Duggal Visual Solutions won an HP Inkspiration 2018 award for photobook reproduction of renowned photo artist Drew Tal's East of the Sun exhibition. The challenge for the New York City-based Duggal was to preserve the richness of Drew Tal’s original works for a book sold at his exhibition at Emmanuel Fremin Gallery in New York City in 2017.
Duggal employed HP Indigo printing technology to achieve excellent color matching of the original images, capturing the rich tones of the artist’s visual story. The book was well received, and the quality was perfectly suited for the high-end gallery event.
Printed on an HP Indigo 5900 Digital Press in CMYK inks on high-quality media.
The book won an HP 2018 Inkspiration award for photo book and photo applications.
Smokejumpers is photo book that captured the emotion and energy of a documentary photography project by Cole Barash about U.S. Forest Service smokejumpers. Printed by Hatteras in 500 copies on an HP Indigo 10000 Digital Press, the book earned the New Jersey-based printer an HP 2018 Inkspiration award for photo book and photo applications.
The interior pages were printed on the Indigo press and smooth media to achieve superior image quality. The covers were printed conventionally on cover stock for a tactile and aesthetic contrast to the text pages.
This photographic essay reflects the smokejumpers’ working environment in intimate detail: the intense heat, the cinematic landscapes, and the dangers they face on a daily basis.
“Beautiful reproduction. Tasteful design—simple and elegant,” said Inkspiration judge Dana Arnett
The book won an HP 2018 Inkspiration award for photo book and photo applications.
Indemetal Gráficos of Brazil produced the Dragon Beer label incorporating augmented reality to stand out in Brazil’s competitive and ever-growing beer market. The run of 17,000 labels for Cerveja Leuven was printed on holographic polyester film with a multicolored reflection, as well as gloss lamination for high impact. The HP Indigo WS6800 Digital Press ensured high-quality printing to incorporate augmented reality technology.
The brewery was able to charge a premium for the limited run, attracting and building loyalty among consumers who enjoy actively engaging with a brand in new and entertaining ways, downloading the customer’s app to access enhanced product content.
Popularity resulted in higher sales and led to increased production of the subsequent lot by 43%.
