Emily Ley Paper & Gifts and Mohawk Announce Collaboration
New 2016-2017 Simplified Planners feature Mohawk Via Paper
Mohawk has announced a new collaboration with Emily Ley Paper and Gifts, a boutique lifestyle brand featuring classically styled, simply designed organizational tools. All editions of the Emily Ley 2016-17 Simplified Planner Collection will now feature luxurious Mohawk Via paper.
"We couldn't be more thrilled to announce our partnership with Mohawk Paper. For years, we've searched high and low for the perfect paper for our Simplified Planners," says Emily Ley, Founder and Creative Director of Emily Ley Paper & Gifts, and creator of the best-selling Simplified Planner.
When it comes to paper, any old sheet just won't do. Ley explains, "Planner paper is very important to us. It's the canvas upon which we record our most special dates and our most important tasks. Mohawk Via has been a longtime favorite of mine - since my days as a wedding invitation designer. Its quality and luxury is surpassed only by the character of the Mohawk organization. I am so grateful for the team at Mohawk and their dedication to the mission of our brand. We are looking forward to expanding our partnership to our other products as well."
After the birth of her son, Emily searched for an agenda that offered a simple and elegant way to start fresh each day, which led to the creation of the Simplified Planner. Each page features four streamlined, purposeful sections: schedule, to do, notes and dinner.
The Simplified Planner, available in three editions, is a thoughtfully designed, daily agenda for busy women. New 2016-17 editions feature pages made with luxurious Mohawk Via:
- 2016-17 Academic Daily Edition: Featuring one day per page and shared weekend pages, dated August 2016 through July 2017.
- 2016-17 Weekly Edition: Featuring monthly spreads and one week per two-page-spread, dated August 2016 through December 2017.
- 2017 Calendar Year Daily Edition: Featuring monthly spreads and a simple day-on-a-page format, dated January through December 2017. (The new 2017 Daily Edition will be released in September 2016.)
"We're thrilled Emily Ley selected Mohawk Via for her brand's line of 2017 Simplified Planners," says Bart Robinson, Senior Vice President, Marketing. "Mohawk and Emily share an appreciation for using the highest quality materials, and we all believe strongly in the importance of heritage and craftsmanship. As a fourth generation family-owned business, Mohawk's family heritage of loyalty, dedication and perseverance is the foundation for everything we do, which aligns with Emily's business and family values as well. Our collaboration is a natural fit."
Other products from the Emily Ley collection featuring Mohawk paper include:
- The Dapper Desk planner, a stunning genuine weathered saddle leather planner featuring luxurious Mohawk Via Vellum paper, complete with a navy ribbon page marker
- Art prints by Emily Ley feature Emily's favorite quotes and family phrases gold foil printed on premium, ultra-thick Mohawk Via Vellum paper. New for 2016-17, six new designs will be added.
- New for 2016-17, Emily Ley introduces a line of Big Kid Books, building on the popularity of her line of Baby Books. The books feature Mohawk Via paper.
The Emily Ley collection, built on the pillars of simple design, classic style, fresh colors and playful details, features organizational tools, office necessities, stationery and family-centric gifts. Products are available online at EmilyLey.com, and in 600 retail outlets across the United States and around the world.