PrinterPresence Embodies the Future of Print

September 26, 2016

As a proud recipient of a GRAPH EXPO Must See ‘Em award, PrinterPresence (Booth 3049) embodies the future of print. Since 2000, PrinterPresence has been paving the way with the latest technology in the industry. With more than 3,000 clients, PrinterPresence provides beautiful, responsive websites that create a seamless user experience on whatever device they choose. From smartphones and tablets to laptops and desktops, print buyers are shopping on more devices than ever before. Did you know that smartphone users now access the web on their mobile devices more than on their computers? PrinterPresence is focused on engaging people on the go and making web-to-print business possible wherever they are. Pro tip: A sense of urgency often gets people to act quickly, so take advantage of PrinterPresence tools and offer “limited time offers” by setting expiration dates on your coupon codes.

The PrinterPresence software not only makes the print buyer’s life easier, it makes life at the printshop easier too. Integration is an essential part of a printshop’s workflow. PrinterPresence understands the need for printshops to integrate with a variety of vendors—which is why PrinterPresence has partnered with Zapier to make the integration process quicker and easier. Zapier allows users to connect the programs they use to automate their workflow. The PrinterPresence zap moves data from the printshop’s website such as online orders, file transfers and estimate requests into the application or program of their choice. There are readymade integrations for over 500 apps available to set up a connection. Using Zapier eliminates the need for a high-end programmer to create an integration with the a PrinterPresence website to other common applications.

To get started, the printshop creates a trigger event, like when they receive a new order through their website. Then they decide what to do with that information by creating an action, for example, creating an activity report in Google Sheets. With what they just created, every order from their website will be added to the Google Sheet activity report. Once created, these zaps will run automatically to move and manage data without any work on the printer’s part. In a few simple steps, they have determined a few settings that will simplify their work. With the innovation of the PrinterPresence zap, the printshop build faster processers and get more done. The possibilities are endless.

Here are just a few examples of how a printshop can use this tool to make workflow more streamlined.

  • Send file uploads the printshop’s website directly to Dropbox.
  • Automatically send a text message when an estimate has been sent through their website.
  • Add email contacts directly from Online Orders, Estimates and File Transfers to your email marketing account.