Inland Packaging Chooses HP Indigo 20000
Aims to expand its flexible packaging offering to brands.
Inland Packaging has completed installation of an HP Indigo 20000 Digital Press to extend the benefits of digital printing to brands in flexible packaging, shrink sleeves, and pressure-sensitive products.
The first digital acquisition for the 73-year-old company focused on label and packaging printing, the HP Indigo 20000 press was installed at Inland’s Neenah, Wisconsin facility.
“Customization is becoming more and more popular with consumers and therefore desired by brand owners. The digital capabilities of the HP Indigo 20000 will allow us to provide expanded personalization and variable data options to our customers,” says Jackie Kuehlmann, director of marketing at Inland.
Long known as a premier label printer, Inland will be using the HP Indigo 20000 to support its growth in flexible packaging as well as shrink sleeves and pressure sensitive products. They plan to deliver enhanced graphics, expedited speed to market and versioning for their customers. In particular, Inland will be targeting brand revival, brand introductions, and product launches where only a digital printing solution can deliver.
