Jetrion Gives a Reel Boost for Business

Its new digital press allowed Reel Label Solutions to secure business from major international manufacturers

April 16, 2012
Paul Prothero and Colin Hughes of Reel Label Solutions with their new EFI Jetrion 4830

Reel Label Solutions from Pontyclun, South Wales, are delighted with the exciting impact that their new Jetrion 4830 has had on their business.

The recent arrival of their new digital press allowed Reel Label Solutions to secure business from major international manufacturers in the cosmetics and pharmaceutical industries as well as a variety of microbreweries.

Chris Duffin, Managing Director of Reel Label Solutions, said:

“Our new Jetrion has given us a range of benefits almost immediately. We now have access to new markets and have expanded the services we offer to existing clients.

“This was by far the biggest investment we have made and the results show we were right to make the move to go digital. We have been able to reduce waste and machine down-time as well as impressing clients with the speed which we are able to create their product and the quality of the labels.

“The new business that has come in due to the Jetrion has allowed us to recruit more skilled design staff and we are also looking at extra shifts to keep up with demand.

“Our bottom line has already improved and we are excited to see the impact that the Jetrion has over its first 12months. Now we’ve got it we couldn’t live without it, and the team here want another!”

Reel Label Solutions is just over 10 years old, set up in 2001 by three printers with decades of industry experience. They have been steadily growing their business since then and now operate a solid turnover of £1.8million. Their investment in the Jetrion 4830 was the aim of driving their business forward, expanding into new sectors and attracting customers.    

John Ainley, Sales Director for Grafitec Labels LTD, said: “Having visited Reel Label Solutions and got an understanding for their business I realised that the Jetrion 4830 was the perfect resource for them. The state-of-the-art digital equipment would really help them to move their business forward and achieve their ambitions for growth. The immediate impact that the equipment has delivered highlights its value and the enormous potential it offers to printing businesses.”

EFI’s Jetrion 4830 is a digital label press designed to operate within the modern on-demand nature of the industry. It makes short run label printing profitable by providing reduced turn-around times, less waste and labour costs, no requirements for plates and faster response times.