Atlantic Zeiser and Xproma Establish Sales Partnership for Card Systems

Sales network expanded: Atlantic Zeiser Group, a leading developer and provider of comprehensive, total solutions for secure card personalisation and industrial digital printing, has formed a partnership with Xproma GmbH. The agreement includes the sale of card personalisation and mailing solutions PERSOLINE, PERSOMAIL, VERSAMAIL as well as the card management software platform PMP from Atlantic Zeiser in Germany and the three Benelux States. The objective is to achieve faster market penetration in the card sector by implementing additional sales activities. Xproma, based in Salzhausen near Hamburg, is a sales and service company with core competence in the professional mailroom and dispatch sector.

"We are delighted to welcome Xproma as a new sales partner with its in-depth knowledge of the card personalisation, processing and dispatch sector. Specifically, we will be serving the fields of ID, finance, SIM and gift cards ¬with greater strength and intensity via this channel," confirms Carl-Michael Heüveldop, Vice President of Card Systems at Atlantic Zeiser.

And Ralf Kolsen, Managing Director of Xproma GmbH, adds: "Card personalisation and mailing solutions from Atlantic Zeiser are the ideal adjunct to our product portfolio which we have consistently aligned with existing and anticipated future market requirements. We view our ability to offer the customer a tailor-made solution with the optimum cost/benefit ratio with a cross-process product range as the key task in achieving this."

PERSOMAIL, PERSOLINE, VERSAMAIL and PMP card management software form part of the Atlantic Zeiser product range. The modular systems deliver secure, high quality and cost-effective personalisation of complex cards, including card finishing, card mailing and lifecycle management.