HP is showcasing at Graph Expo a full range of highly productive solutions that make the company a leading provider in digital printing, which is one of the fastest growing parts of the global graphic arts industry.
With its broad portfolio of graphic arts products and solutions, including a new HP Indigo 7000 Digital Press that has had more than 130 installations since its drupa introduction, HP is helping print service providers (PSPs) grow their revenues and thrive in a changing economy.
HP comes to Graph Expo having avoided the so-called “drupa drought,” a year-over-year decline in orders that competing graphic arts technology vendors typically encounter in the quarter leading up to a drupa tradeshow. Despite weakening economies in many parts of the world, HP has experienced consistent year-over-year growth in revenues in its Graphics Solutions Business divisions for the first three completed quarters of fiscal year 2008.
“With 2008 being a drupa year, there are products offering new levels of profit potential coming to market, and HP has been among the most successful in terms of empowering customers with solutions that spur their growth,” said Michael Hoffmann, senior vice president, Graphics Solutions Business, HP. “The solutions and customer successes HP is demonstrating at Graph Expo explain why the company is obtaining these results.”
HP booth 1229 at Graph Expo includes numerous new technologies, including solutions from HP’s drupa exhibit as well as a pair of offerings – HP Indigo Ink Mixing Software version 6.0 and the myhpipc.com partner portal – that are being presented for the first time at the tradeshow.

