PrintingNews.com

For the first time in the newspaper's 113-year history, the London-based Daily Mail is available to readers in New York City on the same day as publication in the United Kingdom. Newsworld Corp. has begun distributing British management company Associated Newspapers' flagship newspaper in North America. The papers are produced on the Screen Truepress Jet520 at an AlphaGraphics franchise in Dayton, N.J.

Remote manufacturing of international editions to serve newspaper readers outside their core markets has always been the alternative to air-freighting newspapers to distant locales. Unfortunately for publishers and readers alike, this method of production has been beset by inherent limitations and prohibitive costs. Until now.

With the Truepress Jet520 on-demand newspaper solution, publishers can maintain brand loyalty and profitability by producing full-color newspapers on the day of publication at the point of distribution, anywhere in the world.

"The concept of on-demand — or satellite — printing of newspapers is not new," said Bill Brunone, vice president of targeted inkjet systems at Screen (USA). "However, only recently have technologies evolved to the point where publishers can have a complete facsimile of their newspapers with quality that is indistinguishable from litho printing and throughput that is fast enough to make production economically viable."

An ideal machine for short-run newspaper production, the Truepress Jet520 can produce both static pages and 100 percent variable content. Printing at the rate of 420 feet per minute, it can deliver the equivalent of 1,200 48-page tabloid newspapers an hour.