The Role of Digital Printing in Packaging—and the Rebirth of Flexo

David Zwang talks to Francois Martin, Senior Communication Advisor, Bobst Group, about the role of digital printing in packaging. Although digital has the ability to optimize production, speed time to market, and offer other benefits, flexo is improving dramatically. When it comes to packaging printing, no one technology is better than another; the best-suited printing technology will be application-specific.